by iManila DM | Apr 26, 2021 | Blog
There is always something trending going on in the market, whether you’re in the beauty and cosmetics industry, in the apparel industry, or any other industry. While it is beneficial for a brand to adapt to a fresh new trend, it can be difficult to catch up to...
by iManila DM | Apr 19, 2021 | Blog
First impressions always matter. This is why businesses are increasingly putting more effort on their product packaging. The packaging could range from anything wrapping the product whether it comes in the form of a box, a bag, or paper material. This is a marketing...
by iManila DM | Mar 15, 2021 | Blog
A brand must have a signature identity that keeps it apart from others. Well, isn’t that what all the other brands are doing? And we’re not talking about any product here. Your signature identity, the packaging, will be the first one that meets the eyes of your target...
by iManila DM | Mar 8, 2021 | Blog
Other than the obvious benefit of keeping your products or items safe, packaging is an often untapped part of marketing. This is one way to help make your product stand out and stay in the minds of your customers. However, you can go beyond that and look for new ways...
by iManila DM | Mar 1, 2021 | Blog
Most of us already know about the 4Ps of the marketing mix (product, price, place, and promotion), and how they make up a brand altogether. Today, let’s talk about the other P – the Packaging. Start-ups today bring up new and innovative products in the market,...
