by Steven Tan | Mar 22, 2021 | Blog
The expectation of a customer nowadays for every purchase is heightened. With online shopping becoming more and more of a routine, you need to make the right first impression of your brand fast and effectively. From the moment that a customer checks out to your...
by iManila DM | Mar 15, 2021 | Blog
A brand must have a signature identity that keeps it apart from others. Well, isn’t that what all the other brands are doing? And we’re not talking about any product here. Your signature identity, the packaging, will be the first one that meets the eyes of your target...
by iManila DM | Mar 8, 2021 | Blog
Other than the obvious benefit of keeping your products or items safe, packaging is an often untapped part of marketing. This is one way to help make your product stand out and stay in the minds of your customers. However, you can go beyond that and look for new ways...
by iManila DM | Mar 1, 2021 | Blog
Most of us already know about the 4Ps of the marketing mix (product, price, place, and promotion), and how they make up a brand altogether. Today, let’s talk about the other P – the Packaging. Start-ups today bring up new and innovative products in the market,...
by iManila DM | Feb 22, 2021 | Blog
Every time we go outside, it’s hard to never look at what we always see on the street: cars, people, and advertisements. Aside from cars and people, advertisement is one of the most populous things we see on the street. From billboards to electronic billboards,...
by iManila DM | Feb 17, 2021 | Blog
With the rise in the trend of e-commerce, businesses have been utilizing packaging as a way to protect and provide a sense of branding for their products. This has led to a great increase in the need for packaging solutions that can handle the logistics of this...